![]() ![]() The higher your ranking score, the higher chance you have of ranking on page one-or closer to it-on SERPs. It uses a variety of SEO factors like inbound and outbound links, link quality, and the age of your domain to determine your predictive rankings. ![]() Related: Nofollow Links: The Complete Guide What Is Domain Authority?ĭomain authority (DA) is a search engine ranking score that predicts the likelihood of your website ranking on a search engine results page ( SERP). This score predicts the potential authority you have with Google and other search engines. The higher your DR score, the more dofollow backlinks you have. This is a purely link-based metric, meaning it doesn’t take other SEO factors into account when determining your domain’s score.
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